Wednesday, October 28, 2009

Paging the Ambassador . . .

The most interesting statistic of this teen reading survey concerns who responded to it: "while we purposely marketed the survey to attract male readers, females are the vast majority (96%) of responders."

It would be really good to know if book reading breaks down in similarly dramatic proportions. We know that girls and women read more books than do boys and men, but how much eek! many more?

8 comments:

Anonymous said...

Girls. On their way to World Domination.

Elissa said...

I'm curious about how they "purposely marketed the survey to attract male readers." Boys' bathroom stalls? What's the online equivalent?

Anonymous said...

I don't think there is one, Elissa. Hence, the 96%. I wish the ambassador would show up because I am very curious about the success of Guys LIt Wire. Do they have any males of the species? Or is it also used primarily by girls who like the boy books? Maybe you could page Colleen Mondor, Roger.

Anon 12:07

Anonymous said...

maybe it's just that ADULTS (esp. female adults) are reading children's\YA books now? general decline in adult intelligence

Roger Sutton said...

Maybe THAT wil bring the swarm off of Betsy!

Colleen said...

We do have men who post at GLW and from comments/emails we do have male teen readers as well although I have no idea how many. My hope is that just by putting the reviews out there boys will find them. As to the survey - I do think it is bizarre to state that you tried to cater directly to boys...what could that possibly mean?

Roger Sutton said...

Colleen, I'm speculating they meant that the survey was designed so as not to resemble something that would have appeared in Seventeen.

marc said...

Deb Hanson's experience running a Guys Read book club in Florida showed that guys who were defined as non-readers (selected by their teachers as the worst readers in their classes, up to two years behind grade level) became avid readers when the entire focus was sports -- often magazine articles tied to games of local interest. As so often reader/non-reader depends on your definitions and categories